Visual identity
One parent company. A connected platform system.
The approved Biosystems One identity pairs an extended technical wordmark with a high-contrast ONE block. The site uses the supplied artwork directly in every primary application.
ONE block / compact identity
Logo concept
Biosystems ONE Wordmark
The supplied identity uses an extended BIOSYSTEMS wordmark resolved by a high-contrast ONE block. The artwork is used directly, without redrawing or substituting its letterforms.
The mark avoids clinical, fitness, cryptocurrency, and generic technology symbolism. BIOSYSTEMS names the technical field; ONE identifies the parent company connecting the platform portfolio.
- 01BIOSYSTEMSEngineering and research field
- 02ONE blockParent-company identifier
- 03Compact familyBlock, outline, and number options
Logo family
Primary lockups and small-size forms
Light and dark artwork is selected by context. The compact marks support favicons, login screens, documentation, and reports.
72 px
42 px / outline
32 px
Number block
Brand architecture
Related, not identical
Biosystems One owns a deep navy, technical blue, and teal parent identity. Each specialized platform adds one task-specific signal color.
Parent company
Biosystems One
Corporate identity, shared standards, support, research, and portfolio development.
MLMovement analysis
Motion Lab
Technical blue and cyan identify trajectories, calibration, tracking, and video analysis.
ETOccupational ergonomics
ErgoThrive
Measured green and sage identify posture review, assessment, records, and reporting.
Color system
Monochrome parent. Controlled platform signals.
Deep navy establishes Biosystems One. Technical blue and teal connect the system; green identifies ErgoThrive. Neutrals carry most content.
Parent brand
Deep Navy
#031426--bso-navy-950Primary brand field, dark-theme foundation, and high-emphasis text
Paper
#FFFFFF--neutral-0Primary light field and reversed brand applications
Technical Blue
#2E82BB--bso-blue-600Engineering diagrams, primary actions, and the ONE field
Systems Teal
#128F9D--bso-teal-600Connected systems, technical signals, and active states
Platform identities
Motion Blue
#2E82BB--motion-blue-600Motion Lab identifier and analysis signals
Motion Cyan
#65BCD8--motion-cyan-400Trajectories, tracking points, and overlays
Ergo Green
#5A8F4F--ergo-green-600ErgoThrive identifier and assessment signals
Ergo Sage
#91B987--ergo-sage-400Posture guides and supporting states
Neutral foundation
Paper
#FFFFFF--neutral-0Primary light-theme surface
Warm Field
#F3F3F0--neutral-50Light-theme page background
Rule Gray
#CECEC8--neutral-200Borders and structural rules
Mid Gray
#61615D--neutral-600Secondary text
Deep Navy
#031426--neutral-950Dark-theme page background
Paper surfaces, carbon hierarchy
Use Warm Field for the page, Paper for cards, Deep Navy for key text, and Mid Gray for supporting copy.
Deep navy field, precise signals
Use navy surfaces, off-white text, technical blue and teal for system connections, and green only for ErgoThrive identity or state.
Typography and interface
A disciplined system for corporate and product work
Engineering tools for better analysis.
Use sentence case, measured line lengths, and clear information hierarchy.
Space Grotesk Variable, ui-sans-serifMichroma is reserved for labels, measurements, and identifiers, not long-form copy.
Michroma, Bahnschrift, sans-serifUse direct labels and one primary action per decision area.
PLATFORM / 01
Focused workflow
Thin border, square geometry, no shadow, and one precise accent line.
Geometry and spacing
Consistent, measured, and direct
Use a four-pixel base with a preference for 8, 12, 16, 24, 32, 48, 64, 96, and 128 pixels. Alignment, rules, and negative space create hierarchy.
14 px
28 px
312 px
416 px
524 px
632 px
748 px
864 px
996 px
10128 px
Border radius
Logo use
- Do not rotate, skew, stretch, trace, or redraw the artwork.
- Do not change the proportions of the ONE block.
- Do not place the mark over a visually noisy background.
- Do not add gradients, shadows, bevels, or dimensional effects.
- Do not substitute the wordmark typeface with live text.
Logo sizing
Clear space and minimum size
1X1X
Keep clear space equal to the cap height of the O on every side. Use the horizontal lockup at 120 px or larger when possible and never below 96 px. Use the compact ONE block at 32 px or larger.
Approved source
The files below are derived directly from the supplied logo sheet. Replace these assets in place when a future master logo package is commissioned.
Production assets
Brand files
Download the exact light, dark, compact, and social assets currently used by the website.
